Business Networking Is A Critical Part Of A Business's Success

I have always found the statistics interesting that describes the number of people that would prefer death over public speaking. Given the choice I would choose the latter-at least I could recover from a bad speaking engagement. There is also a growing group that would place networking in the same light. Although I can sympathize with those who find working a room of hundreds uncomfortable, networking is a business necessity. Often the connections we make at these events can lead to business opportunities tomorrow. The key to pulling off a successful networking event is to remember that effective networking is an art. . . Read More Starting On Page 9

To Incorporate Or Not To Incorporate . . .

Recently I had the opportunity to field a couple of questions from a pair of up and coming entrepreneurs regarding a subject that often gets overlooked-business formation. Now that the two are finally ready to accelerate their dreams the big question looming in both of their minds is ‘what is the best means of incorporating my business?’ In the hastiness of the business start-up choosing the proper form of business incorporation often gets pushed to the back of the to-do-list. The incorporation of your business is one of the most important decisions you will make at the outset as it will ultimately determine your businesses taxes, liability and administrative requirements among other things. . . Read More

Is Your Message Clear?

Most entrepreneurs who are starting a sole proprietorship have very limited funds and we know advertising can make or break your business.  You have to advertise to make your product or service known.  With wanting to put the majority of your capital into the assets of the business, how do you determine what type of advertising is the most cost effective?                           - T. Haney

The old adage in business was that if you build it they will come, however, that doesn’t hold true anymore.  The reality is that you could have the greatest product in the world but if no one knows that you exist, how to find you or can’t identify with your message then it doesn’t mean much.  .  . Read More

Secrets of Small Business Success

Why is it so hard to decide what type of business to start up? I’ve always heard you must start a business that you love doing and are good at. I understand this concept and agree with it, but I don’t feel like I’m great at anything, but rather a ‘jack of all trades’. Do you have any suggestions that might keep me on the right track?                                  -J. Licka

Your question strikes at the heart of what every entrepreneur wants to know and that is, “what is the winning formula for developing a successful small business?” Although there is no magic formula for getting it right, successful individuals seem to have traveled similar paths with similar experiences . . . Read More